The team

Operators who have already done this at scale.

Etico's senior team comes from the institutional property-management world — Bozzuto, AvalonBay, and Common Living. We bring those systems to small buildings without the corporate cost structure.

Where we came from
Harrison DeMaira
Harrison DeMaira
Co-Owner
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Founder's note

We started Etico because nobody was operating Miami's small buildings the way they deserved to be.

After years running operations at Bozzuto and launching Common Living's first coliving communities, Harrison moved to Miami and saw the same story play out: operationally complex small buildings being run into the ground by managers who couldn't — or wouldn't — adapt their systems to a 12-unit asset.

Etico is what we wanted to exist. Boutique-scale management with institutional-grade operations. Real leasing systems, real preventative maintenance, real monthly reporting. For owners who care what their building does at month 36, not just month 1.

The people

One team. One operating standard.

View open roles
LeadershipOwnership and executive support
Harrison DeMaira
Co-Owner
EN
Harrison DeMaira
Co-Owner
Bozzuto Management · Common Living (largest co-living operator nationally)

Prior experience with Bozzuto Management, and led residential operations for Common Living, formerly the largest co-living and furnished rental operator nationally. Harrison helped start Etico after noticing a missing market for operations experts at small to medium-sized buildings. Harrison closely manages all operations, but focuses on the leasing, marketing, resident retention, and revenue growth sides of the management business.

Sam Farman
Co-Owner
EN
Sam Farman
Co-Owner
Bozzuto Management NYC · Property Manager · Investment Property Owner · Syndicator

Starting at Bozzuto Management in New York City, Sam has many years of experience as a property manager, investment property owner and syndicator. Sam was brought on to the Etico Management team to provide an ownership perspective and focus on daily operations, client partnerships and maximizing property revenue and growth.

Executive
EN / ES
Giselle Hernandez
Executive Assistant
Executive support · Operations & scheduling · Bilingual EN/ES

Giselle blends high-level organization with proactive strategy to support our leadership and ensure we consistently deliver the highest standard of service.

Resident Experience & LeasingYour first point of contact
Crystal Medina
Leasing
EN / ES
Crystal Medina
Leasing & Property Manager
4+ years in real estate leasing & property management · Chicago → Miami

Crystal is originally from Chicago and now based in Miami, bringing over four years of experience in real estate, specializing in leasing and property management. At Etico, she is passionate about building not just properties, but communities. She creates a welcoming, well-managed environment where residents feel valued and at home. With a strong emphasis on community engagement and resident satisfaction, Crystal ensures every resident enjoys a positive living experience. She leverages strategic marketing to maximize occupancy and support successful leasing outcomes, always with the resident's needs at the forefront. She prides herself on building lasting relationships and collaborating closely with residents, property owners, and maintenance teams to keep operations running smoothly and efficiently.

Resident Care
EN / ES
Jose Caballero
Resident Experience & Leasing
First line of resident care · Fast, personal support · Bilingual EN/ES

Dedicated to building lasting relationships and delivering exceptional support, Jose serves as the first line of care for our residents — handling inquiries with impressive speed and making sure everyone feels valued from day one.

Leasing
EN
Bekka Sakhno
Leasing Specialist
Deep property knowledge · Guided tours · Stress-free move-ins

Bekka is always ready to guide you to your next home, bringing deep property knowledge and enthusiasm to every tour. She focuses on understanding exactly what you need to find the perfect fit — showcasing our best available units, answering every question along the way, and making your moving journey completely stress-free.

Property Management & MaintenanceOn the ground, every day
Property Mgmt
EN / ES
Vanessa Ronda
Property Manager
Liberty City & North Miami · Hands-on community management · Bilingual EN/ES

Bringing top-tier management and a solution-oriented mindset directly to our communities in Liberty City and North Miami, Vanessa oversees these key locations with a hands-on approach — dedicated to maintaining high-quality standards and ensuring a seamless, welcoming living experience for every single resident.

Omar Lozano
Maintenance
EN / ES
Omar Lozano
Residential Maintenance Supervisor
3+ years residential maintenance · Electronics background · Bilingual EN/ES

Omar has over 3 years of experience in residential maintenance and a background in electronics. Over the years, he has worked in plumbing, remodeling, landscaping, and pest control — always focused on doing the job right and providing lasting solutions. Omar believes in having direct contact with each resident to truly understand their needs and deliver a personalized, professional, and approachable service. He works in both English and Spanish to make communication smooth and effective.

Maintenance
ES
Yovani Martinez
Residential Maintenance Specialist
Electrical · Plumbing · Pest control · Full remodeling

A true expert in comprehensive property care, Yovani goes far beyond everyday repairs — bringing a highly versatile skillset that covers complex electrical work, plumbing, pest control, and full remodeling to ensure every space is secure, perfectly functional, and always looking its best.

Maintenance
ES
Hector Orihuela
Residential Maintenance Specialist
Preventive upkeep · Structural systems · Plumbing & electricity

Dedicated to keeping our communities in peak condition with a highly proactive and efficient approach, Hector possesses a complete technical profile — expertly managing everything from preventive upkeep and structural systems to plumbing, electricity, and pest control to resolve any maintenance need swiftly.

FinancePrecision behind every transaction
Finance
EN / ES
Fernando Molina
Financial Operations Lead
Finance department lead · Precision, transparency & trust · Bilingual EN/ES

Fernando anchors our finance department, keeping our fiscal engine running smoothly while ensuring absolute precision, transparency, and trust in every transaction.

Finance
EN / ES
Erick Moretti
Financial Operations Specialist
Account tracking · Workflow optimization · Bilingual EN/ES

Erick manages account tracking and optimizes processing workflows to ensure everything balances perfectly behind the scenes. He plays a key role in keeping our financial operations running smoothly and seamlessly.

Growth & MarketingReaching your future residents
Growth
EN
John Childs
Growth & Marketing Intern
Business Management & Entrepreneurship · Hobart College

John is currently studying Business Management & Entrepreneurship with a minor in German Studies at Hobart College. He brings a fresh, analytical perspective to our marketing strategies — driving growth and finding creative ways to connect with our future residents.

Growth
EN
Christopher Duclair
Growth & Marketing Intern
Business Management & Entrepreneurship · Hobart College

Bringing a strong entrepreneurial drive, Christopher is a Business Management & Entrepreneurship student at Hobart College. He channels his strategic mindset into our digital presence, developing innovative marketing initiatives to expand our brand's reach.

We're growing
Come work with us
Miami · EN / ES preferred
How we operate

Three principles. They show up in everything we do.

01

The owner is the customer.

Real monthly reporting. Real conversations about what's working and what isn't. We don't manage to a contract — we manage to your NOI.

02

Small means responsive.

One point of contact per building. A real human on the first call. Owner messages answered same-day — and we don't intend to outgrow it.

03

Ethical by name, and by practice.

We make ethical decisions on behalf of owners, our property-management team, and our residents.

Open roles

Come build with us.

We're hiring slowly and well. Bilingual EN/ES strongly preferred for every role.

We're growing

We're looking for operators who care.

No open listings right now — but if you have deep property management experience and want to work on a boutique team that runs things right, we want to hear from you.